Don’t be afraid to splurge a little on a backpack that is tough and strong enough to last long. Dads, I’m talking to you here. Don’t underspend especially if the backpack could last your kid a few school years (because that would be AWESOME).
Also, look for a backpack that is neutral instead of a themed one, for example, a superhero backpack, because kids change what they like every year (except for Star Wars, they always like Star Wars School Stuff–just FYI). So a neutral backpack will ensure they can use it again for the next year. And if the kiddo is just DEAD-SET on a theme-y one, get them some zipper pulls…just dress it up without compromising. Heh.